Glossary

Market Capitalization

Definition

Market capitalization, often referred to as "market cap," is the total value of a company’s outstanding shares of stock. It is calculated by multiplying the current stock price by the total number of outstanding shares. Market capitalization is commonly used to assess a company’s size and overall market value, helping investors compare businesses within the same industry.

How is market capitalization calculated?

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Market Cap = Current Stock Price × Total Number of Outstanding Shares For example, if a company’s stock price is €50 and it has 1 million shares outstanding, the market capitalization is: €50 × 1,000,000 = €50 million

Why is market capitalization important for startups?

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Market capitalization is a key metric for startups that are planning to go public or attract equity investors. It reflects the company’s perceived market value and influences how it is compared to competitors. A higher market cap can enhance credibility and attract more investor interest, while providing a benchmark for potential growth opportunities.

What factors influence market capitalization?

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Market cap is influenced by the company’s stock price and the number of shares outstanding. Changes in investor sentiment, financial performance, industry trends, and economic conditions can all impact stock prices, and consequently, the market cap. For startups, strong revenue growth, innovation, and customer acquisition can positively affect valuation.

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